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ONE GIANT ‘LEAP’: SAUDI ARABIA’S NEW GLOBAL TECH EVENT TO RESHAPE LIFESTYLES, TRANSFORM ECONOMY AND PUT KINGDOM AMONG WORLD’S TOP TECH-ENABLED NATIONS

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Riyadh, KSA – 11 August, 2020: Saudi Arabia has revealed ambitious plans to transform the Middle East’s technology sector and position the Arabian Gulf nation at the global forefront of a bold, new era of futuristic technology adoption.

LEAP, a landmark technology event of national importance that supports the Kingdom’s Vision 2030 for a knowledge-based economy, is poised to galvanise public and private organisations in the region and beyond, drive female empowerment, unlock the Kingdom’s boundless investment potential for seismic economic diversification, and propel the nation into the ranks of the world’s top 20 tech-enabled nations.

Backed by a multitude of government organisations, LEAP will serve as a catalyst for monumental digital transformation across every sector of Saudi industry and business. Merging large-scale tech adoption solutions and ambitious pilot projects, the event will debut at the new Riyadh Front Exhibition Centre – the largest in Saudi Arabia – from February 1-3 next year.

Powered by Saudi Arabia’s Ministry of Communications and Information Technology (MCIT), and organised by Informa Tech, LEAP is a strategic initiative to transform the national economy and position Saudi Arabia as a visionary tech hub connecting three continents with the global industry. Backed by Saudi Arabian government and the Kingdom’s major investors and mega infrastructure projects, LEAP aims to reform business opportunities and empower the funding of ideas and nurturing of tech startups – from Saudi Arabia to San Francisco, and everywhere in between.

LEAP arrives as Saudi’s investment in the domestic and international startup ecosystem is forecast to exceed the multi billions USD mark in coming years, with Saudi Venture Capital Company (SVC), a government-backed venture capitalist, pledging US$750 million to stimulate new businesses in the Kingdom; Saudi Technology Ventures (STV), the Middle East’s largest venture capital fund, launching a $500 million tech fund to back startup founders, young entrepreneurs; and Public Investment Fund (PIF) reporting over $50billion to invest in emerging technology. LEAP will feed the startup climate and directly link star-gazing entrepreneurs with future focused investors.

The disruptive event’s global, future-ready aspirations reflect Saudi Arabia’s national ambitions, with LEAP serving as a physical manifestation of the Kingdom’s goal to sit at the global forefront of emerging tech.

“LEAP will be the most iconic and seismic tech event for a generation; where East meets West and tech innovation meets investment,” said H.E Minister Eng. Abdullah Amer Al-Swaha, Saudi Arabia’s Minister of Communications and Information Technology. “The event will have reverberations around the world and serve as a catalyst as the Saudi government gears up to transform and diversify its economy.”

H.E Minister Eng. Al-Swaha added: “LEAP will be a key factor in growing the IT sector, boosting ICT’s GDP contribution by SR50 billion over five years, securing foreign investment, assisting our Saudisation employment ambitions, empowering a female workforce and attracting international talent.”

LEAP is integral to MCIT’s five-year strategy aimed at accelerating the growth of the Kingdom’s digital economy by 50%, elevating its GDP contribution by US$13.3 billion, increasing foreign investments and continuing the drive of empowering women in the Kingdom’s tech sector and encouraging Saudi youth to pursue their dreams.

“Saudi Arabia already has a flourishing female participation in its tech sector, and we aim to nourish that passion and boost female representation to the highest in the world,” said Wadha Bin Zarah, Women Empowerment Director at MCIT. “LEAP will look to empower women in the local IT industry further through several measures such as recognizing and rewarding female tech leaders and giving female-led startups access to potential funding.

“By creating an event which has true equality of opportunity, everyone in attendance will have equal possibilities to benefit from the awards, funding, prize funds, knowledge sharing and networking available.”

Speaking on behalf of Informa Tech, Carolyn Dawson, the global event giant’s Managing Director, said: “LEAP will be where the Saudi government, sovereign and privately-held wealth funds will purchase pilot technology before anyone anywhere else in the world. Government investment funds, family offices, sovereign wealth funds, corporate accelerators, incubators, venture capital, private equity and angel investors will provide more tech investment than any event of its kind.

“The event will be a conduit to global tech innovation; corporate buyers will initiate and announce massive tech deals to bring about a seismic shift in the global epicentre of tech adoption,” added Dawson, revealing how LEAP will set a new international benchmark in visitor experiences. “It will be an immersive and experiential exhibition delivering a habitat beyond imagination and reflecting the enormous changes which technology will bring to future lifestyles,” added Dawson.

LEAP will have 14 focused exhibition areas oozing innovation in artificial intelligence, blockchain and crypto, robotics, 3D Printing, IoT, biotech and healthtech, smart mobility and unmanned systems, opensource, quantum, 5G, materials science, space and satellites, data and fintech.

Promising hundreds of hours of thought-leading conference content, keynote presentations, talks and lively debates with the major global tech disruptors and change-makers, audiences will also gain penetrating insights into tech advancements across several dedicated stages.

Hot topics impacting artificial intelligence, startups, future energy, FinTech, the creative economy, BioTech, EduTech and smart cities will be tackled at the event’s ‘LEAP Keynote Stage’, ‘LEAP AI Summit’, ‘Orbital Talks’ and ‘Startup Pitch Stage’.

International innovators and business hopefuls will gain unprecedented access to potential investors and end-users via bespoke ‘LEAP Investor Club’ meetings designed to foster accelerated development programmes. Venture capitalists, private equity providers, sovereign wealth funds, corporate and government accelerators, family offices, university R&D labs, incubators, and angel investors will form the backbone of the Investors Club, with attendees eager to hear, see and purchase the latest tech solutions.

“Saudi Arabia and the wider Gulf is brimming with many of the most powerful investment funds in the world. LEAP will unlock access to these funds to ignite innovation,” explained Dawson. “LEAP is what the tech community has been waiting for, a global tech event powered by the might of Saudi Arabia; it will have far-reaching implications and could change the entire concept of vertical events for the future. The Saudi Government’s support for the event is nothing short of phenomenal, enabling us to deliver more exhibitor incentives, visitor experiences and speakers than any other event of its kind.”

For more information, visit this link.

About LEAP:

Saudi Arabia is putting itself at the forefront of emerging tech through large-scale adoption and ambitious pilot projects. Its ambition will be showcased on a global stage and the Kingdom will become a hub that connects three continents. LEAP is a manifestation of this ambition. A seismic event that will accelerate the adoption of technology and transform Saudi Arabia’s economy. Together with LEAP, the Kingdom will see mass tech adoption, a shift away from oil as the principal strategic economic resource, and instead become a regional hub for both traditional and emerging technology.

Saudi Arabia has an endless ambition to shoot for something beyond that thought possible, to achieve a significant impact from game-changing tech and globally disruptive projects and to always keep one eye on the stars.

About Informa Markets:

Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, specialist digital content and actionable data solutions. As the world’s leading exhibitions organiser, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit www.informamarkets.com.

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